Role: Lead Visual and Web Designer
Tools: Photoshop, Illustrator, HTML, CSS, JS, Bootstrap
PredictIt is a prediction gaming site that tests players' knowledge of political and financial events by letting them make and trade on possible outcomes. The PredictIt team consisted of data analysts, gaming enthusiasts, social media experts, and developers.
As Lead Designer, I managed branding, marketing, and the web design for this project. The website implementation was completed by the PredictIt development team.
The project launched before the 2016 U.S. Election nominations. Many of the featured questions and marketing reflected the excitement for the Democratic and Republican candidates. The fast-paced atmosphere depended on clear UI to communicate the changes in the prediction market for the users.
Website can be viewed here.